  {"id":4904,"date":"2013-10-11T01:23:33","date_gmt":"2013-10-10T17:23:33","guid":{"rendered":"https:\/\/www.curtin.edu.au\/news\/red-meets-blue-meets-acclaim\/"},"modified":"2022-12-07T13:06:57","modified_gmt":"2022-12-07T05:06:57","slug":"red-meets-blue-meets-acclaim","status":"publish","type":"post","link":"https:\/\/www.curtin.edu.au\/news\/red-meets-blue-meets-acclaim\/","title":{"rendered":"Red Meets Blue meets acclaim"},"content":{"rendered":"<p>Not only did John Cinquina start his own business, it\u2019s now won him a few awards.<\/p>\n<p>This year, the work the Curtin graduate\u2019s design company <a href=\"http:\/\/www.redmeetsblue.com.au\" target=\"_blank\" rel=\"noopener\">Red Meets Blue<\/a> did won his team two International Creativity Awards. The company took out a Gold award for their work for the frozen yoghurt store The Mix and a Silver award for their work for the Riverview Church, both in the Brand category.<\/p>\n<p>\u201cIt is nice though for the team when you get recognised for the hard work you put in,\u201d says John.<\/p>\n<p>\u201cFor us, it&#8217;s certainly helps our reputation and credibility. If we continue to build great brands for our clients and continue to win awards, then it&#8217;ll be a win-win all round.\u201d<\/p>\n<p>His \u2018light bulb\u2019 moment came in his final year of school when he realised how fascinated he was with finding solutions to problems. He realised that he would rather start his own company than work for another one.<\/p>\n<p>\u201cWhat I love about starting and running a company is being able to create something meaningful,\u201d he says.<\/p>\n<p>\u201cI wanted to create a company that people wanted to work for.\u201d<\/p>\n<p>Red Meets Blue works with a motto in mind: \u2018strategy based design\u2019, borne out of Mr Cinquina\u2019s time as a student at Curtin, enrolled in the Bachelor of Arts course majoring in Design and learning theory.<\/p>\n<p>\u201cBranding is very close to my heart,\u201d he says.<\/p>\n<p>\u201cIt takes the best from marketing and the best from design and puts them together in a process that focuses on engaging with the audience in the right way.\u201d<br \/>\nHe maintains strong ties with his fellow graduates and former lecturers from Curtin.<\/p>\n<p>\u201cThe lecturers continued to be really supportive after graduating and when we&#8217;ve looked for new staff, they&#8217;ve been great in helping us find them,\u201d he says.<\/p>\n<p>\u201dI still see the friends I made at Curtin &#8211; you go through some great experiences with them. As creative people, we&#8217;re always looking for others to motivate, inspire, challenge and push us to be better \u2013 and the student culture gave me that at Curtin.\u201d<\/p>\n<p>So what now? Well, in November this year, Mr Cinquina\u2019s book Build Great Brands on how brands are connected to business growth will be released. It will offer practical advice and processes that organisations can use to succeed.<\/p>\n<p>Right now though, Mr Cinquina is focused on work.<\/p>\n<p>\u201cOur company purpose is to Build Great Brands and that&#8217;s what we&#8217;ll keep doing,\u201d he says.<\/p>\n<p>Along with that might come a few more awards.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>John Cinquina started his own company after graduation and now it&#8217;s winning awards.<\/p>\n","protected":false},"author":4275,"featured_media":405,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_oasis_is_in_workflow":0,"_oasis_original":0,"_oasis_task_priority":"","_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","wds_primary_category":0,"wds_primary_research-areas":0,"footnotes":""},"categories":[3],"tags":[],"research-areas":[],"class_list":["post-4904","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-campus-and-global-community"],"acf":{"post_options":{"":null,"additional_content":{"title":"","content":"","image":false},"related_courses":false,"credits":{"author":"","photographer":"","media":false},"display_author":true,"banner":{"image":false}}},"featured_image":"https:\/\/www.curtin.edu.au\/news\/wp-content\/uploads\/2022\/06\/john-cinquina-1.jpg","author_meta":{"first_name":"Curtin","last_name":"University","display_name":"Âé¶¹Ö±²¥"},"publishpress_future_action":{"enabled":false,"date":"2026-04-28 13:12:33","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.curtin.edu.au\/news\/wp-json\/wp\/v2\/posts\/4904","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.curtin.edu.au\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.curtin.edu.au\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.curtin.edu.au\/news\/wp-json\/wp\/v2\/users\/4275"}],"replies":[{"embeddable":true,"href":"https:\/\/www.curtin.edu.au\/news\/wp-json\/wp\/v2\/comments?post=4904"}],"version-history":[{"count":0,"href":"https:\/\/www.curtin.edu.au\/news\/wp-json\/wp\/v2\/posts\/4904\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.curtin.edu.au\/news\/wp-json\/wp\/v2\/media\/405"}],"wp:attachment":[{"href":"https:\/\/www.curtin.edu.au\/news\/wp-json\/wp\/v2\/media?parent=4904"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.curtin.edu.au\/news\/wp-json\/wp\/v2\/categories?post=4904"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.curtin.edu.au\/news\/wp-json\/wp\/v2\/tags?post=4904"},{"taxonomy":"research-areas","embeddable":true,"href":"https:\/\/www.curtin.edu.au\/news\/wp-json\/wp\/v2\/research-areas?post=4904"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}